Connecting People to Causes they Care About

September 27, 2023

Connecting People to Causes they Care About

September 27, 2023

Can a simple website help improve awareness of (and collaboration among) nonprofits supporting Veterans in and around Philadelphia?

Philly Vetwork Site — Conshohocken, PA — Team Foster

“I found it on Google,” he answered simply. I was chatting with a friend about a nonprofit he was very involved with and eventually asked how he originally learned about it. For some reason, his answer got me thinking. While I’m all for the power and impact of search engines; I wondered how many other people just like my friend were looking for ways to support nonprofits they care about but aren’t able to find them. The demand to serve is certainly strong as nearly 1 in 4 Americans formally volunteer in some capacity. And when the urge to do so strikes and they start their online search, hopefully, they get lucky by typing in the right keywords while at the same time a relevant, local nonprofit has an SEO-friendly website or large enough web presence to rank on the first page. But how might we remove those prerequisites to ultimately make it easier for people to discover nonprofits doing work they find meaningful?


When friends old and new ask me about the tech scene in Philly, one of the first resources I share is The Philly Startup Guide. Built and curated by Philly Startup Leaders, the website serves as “a guide to tech and entrepreneurship in the city of brotherly love and sisterly affection.” Simply put, it’s a one-stop shop curating and showcasing relevant resources (co-working spaces, venture capital firms, local tech startups, etc), offering a great jumping-off point for those who want to learn more about the entrepreneurial ecosystem in and around Philadelphia. A similar, easy-to-use resource should exist for those interested in volunteering for or supporting nonprofits.


Upon diving into a potential solution for this issue, I quickly realized the breadth and depth of the hundreds of nonprofits located just in Philadelphia alone. Perhaps I could start small to quickly validate the demand for such a resource by scoping it down to just a single cause or population. Many worthwhile causes made sense to focus on, but one really jumped out to me. While I have no formal connection to the military, I’ve been lucky enough to build meaningful relationships with dozens of incredible veterans throughout my life. With 50,000+ Veterans living in Philadelphia county (US Census) and plenty of great organizations supporting Veterans in a variety of ways, I thought this could serve as a great area of focus for the project.


Armed with a scoped down — but hopefully more specific and actionable — idea, I got to work on building the site to showcase a network of mission-aligned organizations. The first step was combing through a handful of existing resources like GuideStar, Charity Navigator, Volunteer Match, and others in order to build a spreadsheet of information on relevant nonprofits. Once I had that spreadsheet in a decent spot, it was time to construct a simple webpage to collect and showcase these organizations.

Relevant Data in a Spreadsheet — Conshohocken, PA — Team Foster

Collecting the relevant data in a spreadsheet to eventually inform the site’s CMS

The rise of user-friendly website builders like Weebly, Squarespace, and Wix has made it easier than ever for people — regardless of their web development experience — to build and launch websites. Ultimately, I went with Webflow for this project due to its multiple CMS-friendly features (see video below) as well as the ability to easily customize the look and feel of the site within the tool. Thanks to a host of built-in templates on Webflow (I used “Escape”) getting the site up and running was fairly straightforward. A few customizations here, a couple of new buttons there, and before I knew it the site was updating dynamically from the database and looked halfway decent. For mapping, I opted for a 3rd party tool called Atlist that made creating and embedding a custom map a breeze. Purchasing the phillyvetwork domain through Godaddy and pointing it to webflow was done in just a few clicks. Fortunately, the [cityname]vetwork domain is widely available for other cities that want to give this a shot (don’t feel obligated to include the liberty bell logo in your version of it…)

A slick video explaining how no-code site builderslike Webflow integrate a CMS into a website

I’ll be the first to admit, this site is not without flaws. There’s no doubt I missed or forgot some organizations doing great things for Veterans. (The linked google form at the bottom will hopefully make it easy to update). Moreover, one could argue that the site is trying to serve too many stakeholders such as nonprofits, volunteers, donors, and Veterans at once. Could there be a better way to design a site (or multiple?) that directly addresses the needs of each group more efficiently? Most likely the answer is a resounding yes.

Other ideas and future enhancements include:

  • A section calling out specific “needs” for each organization (board members, volunteers, donations, advocacy, etc)
  • Additional filters for specific causes (legal/health/etc), GuideStar levels, service branch, etc
  • Adding an ‘events’ or volunteer schedule page
  • Featuring one of the organizations each month with some additional information


Again, as a civilian with no military experience, I don’t know what I don’t know. Veterans, nonprofit leaders, web designers and others, please reach out with tweaks or updates I should consider for the next version of this project via the comments section below or send an email to hello@phillyvetwork.info

All that being said, as LinkedIn Founder Reid Hoffman noted “If you’re not embarrassed by the first version of your product, you’ve launched too late.” If you like
the site, please feel free to share it around! Thanks for reading and sticking with me to the end of the post :)

September 3, 2025
Before the game against the Seattle Mariners on Tuesday, Phillies designated hitter Kyle Schwarber made a lunchtime stop at local 15th Police District Precinct in Northeast Philadelphia to thank the local heroes for their work in the community. Schwarber provided lunch for all in attendance, took pictures and signed autographs, all as part of his mission to express gratitude to first responders and military personnel through Schwarber’s Neighborhood Heroes. Later that day, during batting practice at Citizens Bank Park, Schwarber met with members from Team Foster, a nonprofit that supports injured and disabled veterans through accredited, life-saving service dogs. Read the full article at MLB.com .
September 3, 2025
Team Foster is thrilled to announce that we have been awarded a generous $30,000 grant from the Schwarber Family Foundation through its Schwarber’s Neighborhood Heroes initiative. This funding will directly support our mission to ensure no hero is left behind. The grant includes: $25,000 to fully fund our Community Resource Representative position—an essential role that connects veterans with life-saving service dogs, wellness resources, and the Paws and Patriots Community. $5,000 dedicated to our service dog training program, helping us continue to provide highly trained, accredited service dogs to injured and disabled veterans. This investment allows us to continue to expand our reach and better address the complex needs of the Veteran community. With more robust staffing, we can ensure timely, personalized support for those navigating the challenges of civilian life. We are deeply grateful to Kyle Schwarber, Paige, Connie, and the entire Schwarber Family Foundation team for believing in our mission. Their support strengthens our ability to serve those who’ve served us. Stay tuned for updates on how this grant is making a difference and if you have a story to share about how Team Foster has impacted your life, we’d love to hear from you. Together, we’re building a stronger, more connected community for our veterans.
September 3, 2025
Team Foster Joins Schwarber’s Neighborhood Heroes for some family fun!
By Jess Hagen June 30, 2025
Meet WCC Tugger: A Service Dog in Training Backed by Phillies charities
By Jess Hagen June 30, 2025
Meet Stanley: A Service Dog in Training with a Mission to score a big goal!
By Jess Hagen June 30, 2025
Team Foster is thrilled to share that the 2025 McMasters Open marked not only another unforgettable day on the course—but a powerful new chapter in its legacy. This year’s event was the first official Team Foster golf outing, following the exciting merger of the McMasters Foundation with Team Foster. For the second year in a row, held at Bella Vista Golf Course, the McMasters Open brought together long-time supporters, new faces, and an incredible community committed to honoring our nation's Veterans and supporting service dogs for injured Veterans. With nice weather, competitive play, and a shared sense of purpose, it was a day to remember. You know what's even more inspiring? We raised over $74,000. That funding will directly support Te am Foster’s mission to provide highly trained service dogs to Veterans in need, at no cost to the Veteran. These funds will help change lives and give hope, freedom, and renewed independence to those who’ve sacrificed so much for our country.
By Jess Hagen June 5, 2025
Philadelphia, PA – The room was packed, the energy was electric, and the mission was crystal clear: to raise critical funds that would help pair highly trained service dogs with injured and disabled Veterans. Ruff Ride Philadelphia delivered on that mission in a big way—raising over $250,000 in a single night of impact, inspiration, and unity. This wasn’t just a fundraiser. It was a movement powered by community, storytelling, and the deep belief that Veterans deserve every tool they need to live full, empowered lives—including a loyal, life-saving companion on four legs. Big Names. Bigger Hearts. NBC Sports Philadelphia's Taryn Hatcher joined a distinguished lineup—including Jared Solomon, Jillian Mele, and Veterans themselves—to underscore the event's profound impact on the local community and its support for Veterans. Hatcher brought her platform to amplify the voices of those affected by military service. Her participation highlighted the importance of community involvement in supporting Veterans beyond mere acknowledgment. The event featured various activities, including the Midnight Glow Ride and the Bad Mofo Challenge, which not only tested participants' endurance but also symbolized the resilience and dedication of the Veteran community Through such initiatives, Ruff Ride Philadelphia serves as a testament to the collective effort of individuals and organizations in making a tangible difference in the lives of Veterans. The stage was also shared by other powerful voices who brought their hearts, humor, and personal missions: Dave Oglton , an advocate and storyteller who never fails to inspire @FitDadCEO Matt Groark (aka Groark Boys’ BBQ), who blended passion and purpose like only he can. @GroarkBoysBBQ Kyle Pagan , local media personality and fierce supporter of Veterans' causes. @Kylepagancb Their presence wasn’t about celebrity—it was about commitment. Each used their platform to amplify the cause and honor the Veterans whose lives are forever changed through the power of service dogs. Veterans Share the Truth Behind the Need But perhaps the most powerful moments came from the Veterans themselves—men and women who laid it all out, bravely sharing their personal journeys. They spoke about why they finally made the decision to get a service dog. For many, it was a matter of survival. These were stories of struggle, resilience, and ultimately, hope. Several shared that these dogs didn’t just improve their lives—they saved them . From easing symptoms of PTSD to helping with mobility and bringing families back together, the impact was raw and undeniable. Their words reminded everyone in the room that this mission is about more than money—it’s about life, dignity, and healing . Moving Forward with Purpose Ruff Ride Philadelphia proved that when community, compassion, and action come together, incredible things happen. The funds raised will directly support training and placing service dogs with Veterans who need them most. To those who attended, sponsored, donated, and spoke—thank you. You’ve made a difference that can’t be measured in dollars alone. To view photos from the event or learn more about how you can help, visit: RuffRide.org/Philadelphia #ShowUp4Vets #RuffRidePHL #TeamFoster #SpinCudleRepeat
By Jess Hagen June 5, 2025
On June 11 , the heart of Philadelphia will beat a little louder with gratitude and celebration as Phillies’ slugger Kyle Schwarber and his wife, Paige, host the sold-out Schwarber’s Block Party at Yards Brewing Co. This annual event, part of the Schwarber’s Neighborhood Heroes initiative, is more than just a party—it’s a powerful tribute to the first responders, military personnel, and their families who serve our communities every day. Among the honored beneficiaries this year is Team Foster, a nonprofit organization dedicated to supporting injured and disabled veterans by funding highly trained service dogs and other critical resources. Founded by Nick Liermann, Team Foster has become a vital force in the veteran support community, and their presence at the Block Party underscores the event’s mission of honoring those who give so much. We are excited to share that Nick will join Kyle and Paige Schwarber, along with other nonprofit leaders, during the event. This moment offers a unique opportunity to spotlight the incredible work Team Foster is doing—not just in Philadelphia but across the region. The Block Party promises an unforgettable evening with appearances by Schwarber’s teammates, MLB Network’s Ryan Dempster, and his live show Off the Mound, live music, great food, and a silent auction packed with once-in-a-lifetime experiences and memorabilia. Proceeds from the event and auction will benefit organizations like Team Foster, ensuring that the support for our heroes continues long after the last song plays. Since its inception, Schwarber’s Neighborhood Heroes has raised over $580,000, with Team Foster being one of the many organizations that have benefited from this generosity. This year’s event is poised to build on that legacy, bringing together fans, athletes, and community leaders in a shared mission of gratitude and giving. To learn more visit schwarbersneighborhoodheroes.org .
May 16, 2025
See full article at the MLB here On Saturday, May 17, military heroes will take the field for the Phillies Salute to Service presented by Toyota, being held before that night’s 6:05 p.m. game against the Pittsburgh Pirates at Citizens Bank Park. The on-field celebration will kick off at 5:30 p.m. with a special ceremony that recognizes all active duty, veterans and their families for their service to the country during this Armed Forces Day event. Throughout the game, the Phillies and Toyota will also be highlighting the important work of Team Foster, whose mission is “No Hero Left Behind.” Team Foster is an incredible resource for veterans, supporting injured and disabled veterans through the power of accredited, life-saving service dogs. To further recognize those who served, players and on-field personnel will wear camouflage-designed caps with their uniforms, as well as camo-themed socks throughout the weekend. The games will also feature commemorative armed forces base jewels. “Toyota and the Tri-State Toyota Dealers are honored to once again stand alongside the Phillies to ‘salute’ the brave men and women who serve and protect our country,” said Paul Muller, President of the Tri-State Toyota Dealers Association. “We’re especially proud to recognize veterans like Cpl. David Billingsley, whose service and ongoing commitment to fellow military members inspire us all,” continued Muller. “Toyota remains deeply committed to supporting our nation’s heroes—not only through meaningful partnerships like this one with the Phillies and Team Foster, but also through national initiatives such as the U.S. Chamber of Commerce Foundation’s Hiring Our Heroes program, which helps veterans and their families successfully transition back to civilian life.” “Once again, we are honored to partner with Toyota for this very special event, as we tip our caps to the brave men and women who have sacrificed so much for our freedom,” said Phillies Chief Revenue Officer Jackie Cuddeback. “On Saturday, we look forward to joining our fans as we salute and celebrate the many local heroes who bravely served, and continue to serve, our country and community.” LINEUP FOR PHILLIES SALUTE TO SERVICE PRESENTED BY TOYOTA Opening ceremonies will feature an exciting flyover by four United States Army helicopters – two Black Hawks and two Chinooks – as well as on-field introductions of veterans from each conflict: Andrew Einstein, from Afghanistan; Commander Joe Heal, from Iraq; Specialist Robin Mazon and SGT Ryan Mazon from the Gulf War; and Lance Corporal Thomas K. Walsh, who served in Beirut. Also being honored will be World War II veteran Herbert Ridyard; and veteran Robert Daub from the Vietnam conflict. Also being honored: Christopher Bingham from Project K9 Hero and U.S. Army veteran Tiffany McKeany. In addition, Phillies day-of-game employees who served in the military will be recognized on the CP Rankin Rooftop. Other on-field highlights include the United States Air Force Honor Guard and a special performance of the national anthem by the United States Air Force Heritage Brass Quintet. Veterans representing Team Foster will participate in pregame events as well. Throwing the ceremonial first pitch will be retired United States Army Cpl. David Billingsley, who was surprised with a personal invitation for the honors by Toyota and the Phillies at his home earlier in the week. Other Team Foster advocates taking part in the ceremony include U.S. Air Force Command Sergeant Deanna Martinez and Army Sergeant First Class Charles Martinez, who will lead the ballpark in reciting the Pledge of Allegiance. Adding to the night will be the recognition of Team Foster advocate and U.S. Marine Corps Sergeant Olivia McDonald, who will take the field to be honored as a Toyota Hometown Hero at the end of the 3rd. Capping off the salute will be a special performance of “God Bless America” by the United States Air Force Heritage Band in the middle of the 7th. As part of the event, Toyota will host nearly two dozen military members from Team Foster in their suite for that night’s game. More highlights include an exclusive Theme Night Ticket offer, with the first 2,000 fans who purchase tickets for this event receiving a voucher for a Phillies Salute to Service camo beanie.
By Jess Hagen May 13, 2025
Honoring Service: Delco Veteran Surprised by the Philly's favorite mascot!